Step 02 // Theme → Platform

A theme is the look.
A platform is the business.

Pick any theme — ours or the one you already have — tell us how your business actually runs, and we put the working parts inside it. Booking, order-ahead, invoicing, customer intake, the staff back office. What you do, plus what we build so you do it better. That is the whole idea.

You keep the keys & the data No rebuild if you have a site Second opinions free
The themeThe look — yours, or one of ours, or the site you already have.
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Your flowHow customers find you, book, pay, and come back — and how staff runs it.
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The partsBooking, ordering, invoicing, intake, accounts — the pieces that do the work.
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Your platformA site you run the business on — not a brochure somebody updates for you.
How it goes

Four steps. You talk, we build.

No discovery deck, no sixty-page spec. You describe how the business runs in plain words and we turn it into working parts inside the site.

Pick the look

Choose a theme from the gallery, bring a theme you bought somewhere else, or keep the website you already have. All three work.

Tell us the flow

How does a customer find you, book, pay, and come back? What does your staff do all day? That is the spec — in your words.

We put the parts in

The booking engine, the order-ahead, the invoice flow, the customer accounts, the login-protected staff view — built into the theme, matched to your flow.

You run it

Your login, your data, your domain. Change the price, 86 the special, check the books — it is a tool you operate, not a page you beg someone to update.

What they do → what we give them

The parts, by business.

Every platform is the same recipe with different ingredients: the flow your business already has, plus the parts that take the busywork out of it. A few examples:

You take appointments

Booking that runs itself

Salons, barbers, trainers, clinics — customers pick a slot, get reminded, and no-shows drop. Your calendar is the schedule, not a phone that never stops.

We put in → online booking, reminders, staff calendar
You sell food or goods

Order-ahead that is actually live

Menu or catalog with real data behind it. Change a price or 86 an item and it is gone everywhere, right now — not when somebody edits a PDF.

We put in → live menu/catalog, order-ahead, kitchen view
You quote and bill

Estimates to invoice, one flow

Trades and services — the quote the customer approved becomes the invoice, tracked to paid. No retyping the same job into three places.

We put in → estimate builder, invoicing, payment tracking
You run memberships

Members, classes, check-ins

Gyms, studios, martial arts — sign-up, class booking, streaks and challenges, and a membership list you own instead of renting from an app.

We put in → memberships, class schedule, check-in log
You enroll and update parents

Enrollment without the paper

Daycares and programs — intake forms, waitlists, and parent updates in one place, so the office stops chasing signatures.

We put in → enrollment flow, parent updates, waitlist
You intake clients or cases

Intake that sorts itself

Professional services — the form a client fills out lands sorted, routed, and searchable. Nothing lives only in somebody’s inbox.

We put in → intake forms, case pipeline, client portal
Your stock is never the same twice

A catalog that handles one-offs

Makers and retailers — leather goods, produce, whatever is on the bench this week. Built for variation, not a warehouse SKU list.

We put in → flexible catalog, stock notes, custom orders
Your staff needs the real picture

A back office, not a binder

Every platform gets the login-protected view your crew actually works from — today’s orders, bookings, flags — separate from what customers see.

We put in → staff dashboard, roles, activity log
Running right now

Want one? We make you one too.

These are not mockups — they are platforms we built and run ourselves, out in the open. Jump on ours, or start your own — either way you are looking at the thing before you buy the thing.

Live · epicgazette.com

The 209 Gaz — a paper a town can run

Nine towns, one interactive paper: news, events, combo deals, classifieds, a contributor desk, and every card reviewed before it prints. We run the 209 edition. Your town wants a paper? Jump on ours — or run your own zip.

Live · epicappsolutions.com/etech

ETECH — a magazine that flips like paper

A digital magazine with real page turns — features, gear reviews, a masthead, the whole ritual — built as a platform, not a PDF. Want to run a magazine? We build the digital side, and can even set you up with a printer.

Already have a website?

Started with a theme — or already have a site? We add on.

You do not need a rebuild to get a platform. If you started with one of our themes, bought one somewhere else, or have a site that has been sitting there for years — we put the working parts into what is already there. WordPress, Wix, Squarespace, hand-coded, half-finished — bring it as it is.

And if what you have is giving you trouble — slow, broken, held hostage by somebody who will not call you back — that is an add-on job too. We stabilize it first, then build on it.

KEEP
Your domain, content & rankingsWe build onto what exists. The address and the search history stay yours.
FIX
Trouble counts as a starting pointSlow, broken, or abandoned mid-build — we stabilize first, extend second.
ADD
Just the parts you needBooking without a rebuild. Invoicing without a migration. One part or five.
OWN
You keep the keysYour logins, your data, your host. Nobody holds the site over your head — including us.
Free second set of eyes

Not sure what somebody is selling you?

Bring us the quote, the proposal, the invoice, or the email full of words like “optimization retainer.” We break it down line by line, in plain English — free. What it actually is, what it should cost, what you can skip, and what is missing that should be there.

And if you want, we get on the call with them and translate both ways — also free. Sometimes the vendor is fine and the pitch is just bad. Sometimes it is not. Either way you walk in knowing which is which.

Why free? Because a customer who understands the quote is a better customer — for us or for whoever earned the job honestly. And because the checklist we grade against is public, so you can run it yourself before you ever call.

Real lines off real quotes we have decoded. The jargon is rarely the expensive part — the missing ownership clause is.

One call gets both founders

Tell us what your business does all day.

We will tell you what the platform version looks like, what it costs, and whether you even need us — sometimes the honest answer is the free theme and a Saturday.